4ort / Use cases

For PR teams

marketerscreatorsPR teamsAI agents

See coverage turn before the client calls: news volume, tone and share of voice per client and per rival, with the articles.

Tone shifts

An alert when coverage tone for a client moves two points in a day, on at least ten articles in each window.

News surges

An alert when mentions run at three times their usual rate.

Readers vs publishers

Share of attention next to share of voice: did the story reach readers, or only newsrooms?

Three seats

One workspace, three seats, three confirmed alert recipients, plus Slack.

A week with it

  1. One watchlist per client, competitors included.
  2. Tone-shift alert lands in the team Slack with the headlines.
  3. Pull the 24-hour SoV table as CSV for the client update.
  4. Use the history series to show the before and after of a campaign.

What it costs

Marketer Alerts: $49 a month per workspace, three seats, ten watchlists, hourly change alerts by email and Slack, a daily digest, a dashboard, 90-day history and CSV. Launching soon · paid checkout is not open. Pilot workspaces are by invitation while checkout is closed.

The API and MCP tools run on any free key today (2,000 lookups a day).

Open a workspaceAPI catalogAsk for a pilot

Why only 4ort: share of attention from Wikipedia readers · verified official links on every entity · 2,150 licence-clean open-data sources joined · hourly alerts at $49 · charts you may publish. How it is computed: methodology.