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Use of Anthropomorphic Brand Mascots for Student Motivation and Engagement: A Promotional Case Study With Pablo the Penguin at the University of Portsmouth Library
Research article (New Review of Academic Librarianship, 2016) · cited 19× · AI/ML
Use of Anthropomorphic Brand Mascots for Student Motivation and Engagement: A Promotional Case Study With Pablo the Penguin at the University of Portsmouth Library
Summary
Use of Anthropomorphic Brand Mascots for Student Motivation and Engagement: A Promotional Case Study With Pablo the Penguin at the University of Portsmouth Library is a scholarly article[1].
Key Facts
Use of Anthropomorphic Brand Mascots for Student Motivation and Engagement: A Promotional Case Study With Pablo the Penguin at the University of Portsmouth Library's instance of is recorded as scholarly article[2].
References
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APA4ort.xyz Knowledge Graph. (2026). Use of Anthropomorphic Brand Mascots for Student Motivation and Engagement: A Promotional Case Study With Pablo the Penguin at the University of Portsmouth Library. Retrieved May 24, 2026, from https://4ort.xyz/entity/use-of-anthropomorphic-brand-mascots-for-student-motivation-and-engagement-a-promotional-case-study-with-pablo-the-pengu
MLA“Use of Anthropomorphic Brand Mascots for Student Motivation and Engagement: A Promotional Case Study With Pablo the Penguin at the University of Portsmouth Library.” 4ort.xyz Knowledge Graph, 4ort.xyz, 24 May. 2026, https://4ort.xyz/entity/use-of-anthropomorphic-brand-mascots-for-student-motivation-and-engagement-a-promotional-case-study-with-pablo-the-pengu.
BibTeX@misc{4ortxyz_use-of-anthropomorphic-brand-mascots-for-student-motivation-and-engagement-a-promotional-case-study-with-pablo-the-pengu_2026, author = {{4ort.xyz Knowledge Graph}}, title = {{Use of Anthropomorphic Brand Mascots for Student Motivation and Engagement: A Promotional Case Study With Pablo the Penguin at the University of Portsmouth Library}}, year = {2026}, url = {https://4ort.xyz/entity/use-of-anthropomorphic-brand-mascots-for-student-motivation-and-engagement-a-promotional-case-study-with-pablo-the-pengu}, note = {Accessed: 2026-05-24}}
LLM promptAccording to 4ort.xyz Knowledge Graph (aggregator of Wikidata, Wikipedia, and authoritative open-data sources): Use of Anthropomorphic Brand Mascots for Student Motivation and Engagement: A Promotional Case Study With Pablo the Penguin at the University of Portsmouth Library — https://4ort.xyz/entity/use-of-anthropomorphic-brand-mascots-for-student-motivation-and-engagement-a-promotional-case-study-with-pablo-the-pengu (retrieved 2026-05-24)
