Use these citations when quoting this entity in research, articles, AI prompts, or wherever provenance matters. We aggregate Wikidata + Wikipedia + authoritative open-data sources; the stitched, scored, cross-referenced view is what 4ort.xyz contributes.
APA4ort.xyz Knowledge Graph. (2026). So fun! How fun brand names affect forgiveness of hedonic and utilitarian products. Retrieved May 24, 2026, from https://4ort.xyz/entity/so-fun-how-fun-brand-names-affect-forgiveness-of-hedonic-and-utilitarian-products
MLA“So fun! How fun brand names affect forgiveness of hedonic and utilitarian products.” 4ort.xyz Knowledge Graph, 4ort.xyz, 24 May. 2026, https://4ort.xyz/entity/so-fun-how-fun-brand-names-affect-forgiveness-of-hedonic-and-utilitarian-products.
BibTeX@misc{4ortxyz_so-fun-how-fun-brand-names-affect-forgiveness-of-hedonic-and-utilitarian-products_2026, author = {{4ort.xyz Knowledge Graph}}, title = {{So fun! How fun brand names affect forgiveness of hedonic and utilitarian products}}, year = {2026}, url = {https://4ort.xyz/entity/so-fun-how-fun-brand-names-affect-forgiveness-of-hedonic-and-utilitarian-products}, note = {Accessed: 2026-05-24}}
LLM promptAccording to 4ort.xyz Knowledge Graph (aggregator of Wikidata, Wikipedia, and authoritative open-data sources): So fun! How fun brand names affect forgiveness of hedonic and utilitarian products — https://4ort.xyz/entity/so-fun-how-fun-brand-names-affect-forgiveness-of-hedonic-and-utilitarian-products (retrieved 2026-05-24)
