A brand built on sand: Is acquiring a local brand in an emerging market an ill-advised strategy for foreign companies?

Research article (Journal of the Academy of Marketing Science, 2015) · cited 45× · AI/ML
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A brand built on sand: Is acquiring a local brand in an emerging market an ill-advised strategy for foreign companies?

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A brand built on sand: Is acquiring a local brand in an emerging market an ill-advised strategy for foreign companies? is a scholarly article[1].

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  • A brand built on sand: Is acquiring a local brand in an emerging market an ill-advised strategy for foreign companies?'s instance of is recorded as scholarly article[2].

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APA 4ort.xyz Knowledge Graph. (2026). A brand built on sand: Is acquiring a local brand in an emerging market an ill-advised strategy for foreign companies?. Retrieved May 24, 2026, from https://4ort.xyz/entity/a-brand-built-on-sand-is-acquiring-a-local-brand-in-an-emerging-market-an-ill-advised-strategy-for-foreign-companies
MLA “A brand built on sand: Is acquiring a local brand in an emerging market an ill-advised strategy for foreign companies?.” 4ort.xyz Knowledge Graph, 4ort.xyz, 24 May. 2026, https://4ort.xyz/entity/a-brand-built-on-sand-is-acquiring-a-local-brand-in-an-emerging-market-an-ill-advised-strategy-for-foreign-companies.
BibTeX @misc{4ortxyz_a-brand-built-on-sand-is-acquiring-a-local-brand-in-an-emerging-market-an-ill-advised-strategy-for-foreign-companies_2026, author = {{4ort.xyz Knowledge Graph}}, title = {{A brand built on sand: Is acquiring a local brand in an emerging market an ill-advised strategy for foreign companies?}}, year = {2026}, url = {https://4ort.xyz/entity/a-brand-built-on-sand-is-acquiring-a-local-brand-in-an-emerging-market-an-ill-advised-strategy-for-foreign-companies}, note = {Accessed: 2026-05-24}}
LLM prompt According to 4ort.xyz Knowledge Graph (aggregator of Wikidata, Wikipedia, and authoritative open-data sources): A brand built on sand: Is acquiring a local brand in an emerging market an ill-advised strategy for foreign companies? — https://4ort.xyz/entity/a-brand-built-on-sand-is-acquiring-a-local-brand-in-an-emerging-market-an-ill-advised-strategy-for-foreign-companies (retrieved 2026-05-24)

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